Hi, I’m Jade, the mum behind Ari & Me.
Before becoming a mum, I imagined I’d document all those tiny details you swear you’ll never forget.
Then I actually became a mum.
When my daughter was born, motherhood was a much bigger adjustment than I expected. I took plenty of photos, but most ended up sitting in my camera roll, while the keepsakes and milestones I thought I’d capture never quite happened. Then before I knew it, I had two under two. Life became busy, and those little things were no longer a priority.
It wasn’t until my children started getting older that I realised how much I wished I had kept. Milestones I thought I’d remember forever quickly became a blur. Some of my favourite memories are sitting down and looking through old photo albums from when i was little, and i want my children to have that too. These days, though, so much of their childhood is captured on our phones and left sitting in a camera roll. I wanted to make sure there were pieces of their childhood that didn't just live on a screen - something real i could keep, and one day hand back to them.
There’s also another side of motherhood that I don’t think we talk about enough. Somewhere amongst raising little people, you can start to wonder, what do I enjoy? For me, those thoughts often came in the quiet moments — during nap times or while settling the kids to sleep — and slowly, the concept of Ari & Me began.
I wanted to build something for my children and our future that was still deeply connected to my own journey through motherhood. And I kept coming back to the keepsakes I wished I’d had - beautiful, modern and meaningful, but simple enough for busy mums to actually use. No hours of scrapbooking, no messy ink and no extra pressure. Just a simple way to capture the little things before they become the things you wish you had kept.
And this is only the beginning.
My dream for Ari & Me was never to be just one product. I hope to continue creating timeless, beautiful keepsakes that help us hold onto these little chapters of our babies' lives - pieces we can treasure now and, one day, hand back to them when they're all grown.
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